98% of Businesses Fall Into This Trap When They Launch a New Website

Avoid the trap, that 98% of businesses fall into when they launch a new website.

My online business promotion journey spans over 9 years.

And here's the most common online promotion mistake scenario.

The way most businesses launch a new website:

1. They discover a website that they personally like.
2. They find a web studio to replicate something similar.
3. They launch a website they find beautiful.

Jegor, so where is the trap?

The trap comes in the next step.

When businesses remember that they launched a website not just to make it beautiful.

And not solely for their personal enjoyment.

But also to attract more new customers.

Yet, for some reason, they don't appear, despite the website being beautiful and cool.

That's when they realize it needs some promotion.

So they turn to marketing professionals.

And here comes a surprise from marketing fellows.

They declare, “Guys, Your website needs a lot of major changes.”

Here business fellows respond with something like:

• “Are you nuts? We already have a cool website, don't we?”

• “Are you crazy? We just invested a hefty sum in launching a website.”

So, marketing folks provide a quick guide to business folks on how to promote their business online.

Here, business folks usually have an “aha” moment.

They realize that they should have done everything the other way around.

They should have done this:

1. Consult with marketers who will drive market analysis.
2. Assist in identifying the Unique Selling Proposition (USP).
3. Opt for suitable marketing tools using the 3M strategy (Market > Message > Media).

Then, and only then, jointly with marketers, move on to developing a website for a strategic marketing plan.

Guys, this has a huge impact on how Your business website will look like.

This way, You will save a ton of time and money.

It has been proven many times in my work with various clients over the past +9 years.

The final message for You.

Avoid the trap.

Do it differently and get different results.

Hats off to You for reaching this point and catching my drift.

You've just gained another mindset for survival in this tough and competitive business world.

Wanna more real-life business stuff without the vanilla touch, then follow my regular blog articles.